Linda Musgrove,
the TradeShow Teacher
Linda Musgrove is President of the Trade Show Training firm, TradeShow Teacher. She focuses on teaching companies to significantly improve Trade Show Results through strategic, customized Trade Show Training offerings.
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Linda Musgrove, the TradeShow Teacher authored the "Complete Idiots Guide to Trade Shows"
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With trade show budgets being slashed at alarming rates, it is more important than ever to exhibitors to have incentives for continuing to exhibit at your show. Most of the time when an exhibitor’s results don’t meet expectations, the show or the show producers are blamed, all while the show producers wonder why their exhibitors don’t make use of all the benefits any specific show provides.
In these uncertain economic times companies are carefully scrutinizing their trade show budgets to find where costs can be saved. Many companies have decreased their amount of exhibiting or level of participation; leaving trade show producers with the need to make their show offerings even more enticing with value added extras. One of the ways trade show producers such as yourself are setting themselves apart is by partnering with TradeShow Teacher to offer exhibitors educational programs and resources designed to help them increase their ROI, show satisfaction levels and reduce exhibitor turnover rates.
How do these Exhibitor Education Programs benefit you as a Trade Show Producer? The bottom-line result is that Exhibitors will spend more money!
- Exhibitors that attend the educational sessions will attain better results at the show, encouraging them to exhibit at your future shows
- Exhibitors will better understand the value of marketing and sponsorship opportunities offered by the show and are likely to spend more budget dollars on these items as a result
- Exhibitors are likely to increase booth size, once they are more confident with their exhibiting skills and returns
What type of Exhibitor Education Programs does TradeShow Teacher offer?
- Webinars custom designed for your show and exhibitors maximum benefit
(click here to learn more)
- Seminars custom designed for your show and exhibitors maximum benefit
(click here to learn more)
- Mystery Shopper Program provides exhibitors with the ability to be critiqued by an industry expert
(click here to learn more)
- Complimentary Trade Show Articles focused on improving exhibitor results; to use in show communications with exhibitors and newsletters
(click here to see articles)
- Trade Show Producer Resources
(click here to learn more)
How do you get exhibitors to attend the Exhibitor Education Programs?
TradeShow Teacher provides you with "ready-to-use" marketing materials to promote the educational trade show programs to your exhibitors to encourage maximum attendance at each event.
Why invest in educating your exhibitors?
Nothing makes customer retention easier than having happy and successful exhibitors. Offering value-added education as part of your exhibit package is an easy to use tool that greatly improves an exhibiting experience and results.
Hurry to get your preferred presentation date
confirmed and on TradeShow Teacher's calendar!
Call (888) 547-7410 to book your Exhibitor Education Program today!
TradeShow Teacher
1000 Island Blvd. Suite 2207
Aventura, FL 33160
Phone: (305) 677-3543
Toll Free: (888) 547-7410
Fax: (800) 259-4269
info@tsteacher.com
